The call for more centralized and “de-siloed” data has been a persistent theme in higher education for the last several years (Bichsel 2012). Practitioners in institutional research, effectiveness, and assessment know all too well that data is frequently hiding in the hardest-to-reach places. What’s more, they know that decentralized data systems lead to inconsistencies in data collection, redundancies, and survey fatigue. At the same time, these practitioners also face the reality of sensitive data; faculty, administrators and staff ought to protect the privacy of their constituencies and respondents. In this webinar, we will first examine how the Campus Labs® Baseline tools can help institutions centralize data collection while still being vigilant about security and respondent anonymity. We will then examine specific strategies that institutions across the United States and Canada have used to coordinate survey activity, including but not limited to: the creation of survey policies, the management of student samples, and the dissemination of sensitive results. We will also look specifically at how a centralized survey repository has allowed institutions to streamline and consolidate important institutional assessments, such as graduating student and alumni surveys.